Affiliate marketing in India is growing fast, and Amazon hosts one of the most popular affiliate marketing programs. What stands out is that Amazon’s affiliate program, or Amazon Associates, accounts for over 43% of all affiliate publisher revenue globally, making it one of the world’s largest affiliate networks.
If you’re someone who’s active online, enjoys recommending products, or simply wants to earn passive income without selling anything yourself, joining Amazon’s Affiliate Program is a great, beginner-friendly way to start.
What is the Amazon Affiliate Program?
Amazon’s Affiliate Program, officially known as Amazon Associates, lets you earn up to 10% commission by promoting Amazon products. You earn a commission when someone makes a purchase through your unique link, usually within 24 hours of clicking it.
Now, instead of signing up separately on Amazon and navigating the process on your own, GrabCash gives you a much easier way to get started, especially if you want to promote products across multiple platforms without juggling separate logins, dashboards, or approval processes.
Why is it better with GrabCash?
GrabCash doesn’t just give you access to Amazon, it also lets you promote top brands like Myntra, Flipkart, Ajio, and more, all from a single platform.
- One-time sign-up. No need to register on multiple affiliate platforms. Find them all in one place.
- Instant link generation. Search for a product and get a shareable affiliate link in seconds.
- Unified dashboard. Track clicks, commissions, and earnings across multiple brands in a single view.
- Faster payouts. No waiting around for different networks to process your earnings.
Who can join?
Anyone. Seriously. You don’t need to be an influencer with 20K followers. Here’s who can apply:
- Students
- Parents
- Bloggers
- YouTubers
- WhatsApp or Telegram group admins
- Instagram users
- Redditors
- Even meme page owners
If you can share a link and drive traffic, you can start earning. All you need is an active blog, website, YouTube channel, or social media presence.
Quick Facts About the Amazon Affiliate Program
| Affiliate Type | Cost Per Sale (CPS) – Earn per confirmed order |
| Commission Rate | Up to 10% per sale (category-based) |
| Cookie Validity | 30 days |
| Order Tracking Time | Within 24 hours of the sale |
| Profit Confirmation | 60 days post-sale month |
| Payment Method | Direct Bank Transfer (NEFT) |
| Registration Fee | Free |
| Who Can Join | Anyone 16+ living in India |
How to Join the Amazon Affiliate Program
Step 1: Go to the GrabCash website and sign up or log in to your account.
Step 2: Find a product on Amazon that you want to promote. You can visit Amazon directly and copy any product link, or browse the Top Deals section on GrabCash for trending picks.
Step 3: Paste the product link into the “Paste any link here” box on your GrabCash dashboard, then hit Generate link.
Step 4: Your affiliate link is now ready. Share it on Instagram, YouTube, WhatsApp, Telegram, or wherever your audience hangs out.
Every time someone clicks your link and makes a purchase on Amazon, you earn a commission, up to 10%, depending on the category.
How to Promote Your Amazon Affiliate Links
Creating your Amazon affiliate links on GrabCash is the easy step. But if you want to actually earn from them, you need to put those links where they’ll get noticed and clicked. That means sharing them with intent, in places where people are already looking to shop or discover new products. The more relevant your timing and platform, the better your chances of making money consistently. Here’s how to make it happen.
1. Instagram Stories & Reels
You don’t need a huge account. Even small, niche pages can be highly effective in converting visitors. Start sharing Amazon product finds in Reels, carousels, or stories with casual captions like:
“This laptop stand from Amazon is a game-changer. Just ₹499. Link in bio!”
Use Linktree or bio tools to host your top links and keep them up to date. You can even batch-create “Amazon Finds Under ₹1000” reels weekly. They build trust and routine.
2. WhatsApp Broadcast Lists
People trust Amazon, and chances are, they already shop there. If your friends or family often ask for product recos, start a WhatsApp broadcast list and share your best finds directly. Share links like:
“This Bluetooth speaker’s down to ₹999 today on Amazon! Grabbed one for myself. [your link]”
Keep it friendly and informal. People respond better when it sounds like a genuine recommendation, not a sales pitch.
3. Telegram Channels or Groups
Deals, gadgets, and utility products do great on Telegram. Start a group or channel like “Amazon Finds India” or “Daily Amazon Deals” where you share 1-3 quality offers each day.
Use GrabCash’s Top Deals to see what’s getting traction and simply copy the link. You can even mix product categories. Share one home product, one gadget, one fashion item, etc, to test what your audience engages with.
4. YouTube Descriptions, Shorts & Mini Reviews
Quick product reviews, unboxings, and comparison videos can quietly rack up views. Even 30-60 second shorts work if your script is tight. You can create reels or videos like
- “Best Amazon Gadgets Under â‚ą500 – Tested”Â
- “Kitchen Tools That Are Actually Worth Buying on Amazon”
-  “Amazon Deals You Shouldn’t Miss This Week”
Drop your GrabCash Amazon link in the description or pinned comment with a quick note. Mention if you’ve used the item. Personal use stories increase clicks.
5. Reddit or Quora
Online forums like Reddit and Quora are filled with people looking for honest suggestions. Find threads asking for advice on budget buys, tech recos, or even gift ideas. Reply thoughtfully and drop your link where relevant.
Example:
“Amazon has this wireless mouse under ₹600 with solid reviews. I’ve been using it for work and it hasn’t disappointed. [your link]”
Authenticity wins here. Don’t force it.
6. Pinterest Boards (Especially for Home & Fashion)
Still underrated in India, but Amazon lifestyle products do well here. Think kitchen hacks, organizers, and affordable outfits.
Create boards like:
- “Amazon Home Hacks Under ₹999”
- “Minimalist Room Setup – Amazon Finds”
- “Fashion Finds on Amazon India”
Each Pin can link directly to your affiliate link via GrabCash. Add short product descriptions and use high-quality visuals.
7. Facebook Groups & Comments
Facebook still works, especially in niche groups like “Budget Tech India” or “Amazon Steals & Deals.” Engage with people asking for suggestions, and drop links naturally.
Say someone’s looking for a good backpack? Instead of just a link, reply with:
“I bought this one from Amazon last month—great build and under ₹800. Been using it daily. [your link]”
Be helpful first. That’s what gets clicks.
8. Basic Blog or Website
You don’t have to be a pro blogger. Just create helpful roundups using Wix, WordPress, or even Notion (with public pages). Post listicles like:
- “Top 5 Amazon Deals Under ₹499 (July 2025)”
- “Must-Have Kitchen Tools on Amazon India”
- “Best Budget Office Gear from Amazon for WFH Setup”
Write short reviews, add clear CTAs, and drop your affiliate links. Keep it updated and optimize for mobile readers.
| Bonus Tip: You don’t need to be everywhere. Start with two platforms you’re comfortable on and show up regularly. Perhaps it’s Telegram and Instagram Stories, or a weekly blog post along with a few Shorts. Keep testing what gets clicks. Once you find your rhythm, those small, steady efforts will add up, and before you know it, you’ll have a setup that runs on autopilot. |
You can also explore Amazon coupons and deals on GrabOn to increase value for your followers, saving them money while boosting your own conversions.
Approved Marketing Channels for Amazon’s Affiliate Program
| Promotion Method | Allowed? |
| Text Links | Yes |
| Banners | Yes |
| Deals & Coupons | Yes |
| Cashback Promotions | Yes |
| Email Marketing (Text Format) | Yes |
| Email Marketing (HTML Format) | Yes |
| Native Advertising (e.g., Taboola) | Yes |
| Social Media | Yes |
| Facebook Ads (Non-brand keywords) | Yes |
| Google Ads (Generic Keywords Only) | Yes |
| Google Ads (Brand Keywords) | No |
| SEM (Amazon Brand-Only Keywords) | No |
| Just Getting Started?
Use seasonal keywords like “monsoon jackets” or “Diwali ethnic wear” to match what people are actively searching for. Relevance equals higher clicks. |
Best Products to Promote in the Amazon Affiliate ProgramÂ
If you’re serious about earning from the Amazon affiliate program, knowing what sells is half the battle. Amazon has everything, but that doesn’t mean everything performs equally well. To actually convert clicks into commissions, you need to focus on product categories that are both high in demand and easy to promote.
Here’s a breakdown of the best-performing Amazon products in India that are great for affiliates.
1. Tech Accessories
While mobile phones have low affiliate commissions, as low as 1%, accessories are where you can cash in. Cables, chargers, power banks, webcams, ring lights, Bluetooth speakers – these are small-ticket items with huge search volume. Because they’re impulse buys, they convert quickly. Promote bundles like “Must-Have Travel Tech Under â‚ą1000” or “Top Mobile Accessories for Students” to attract clicks and drive volume.
2. Home & Kitchen
From storage containers to air fryers and dish racks, this category is packed with everyday essentials people are constantly buying. These items are practical, visual, and often come with great reviews, which helps with conversions. Create content like “Top 10 Kitchen Gadgets Under ₹2000” or “Best Home Organization Products on Amazon” to capture search traffic and boost purchases.
3. Fashion & Footwear
Unlike Ajio or Myntra, Amazon buyers are usually looking for cheap, reliable, fast-shipping clothes. These categories also have higher commission rates, at around 5%. Daily wear, workwear, and kidswear work better than runway looks here. Push basics and utility-focused pieces. Promote with ideas like “10 Wardrobe Basics from Amazon (Under ₹1000)” or “Amazon Back-to-Work Looks That Don’t Look Cheap.”
4. Personal Care & GroomingÂ
Products like shampoos, beard trimmers, and skincare kits are repeat purchase items. The frequency of buying them makes them great for affiliate marketers. Focus on top-rated or trending products, especially from trusted brands like Philips, Mamaearth, or Gillette. Add real-life reviews or “before-and-after” style posts to boost credibility.
5. Books & Stationery
If you have a content-driven or education-focused audience, books are a solid affiliate pick.
They might have lower prices, but they convert well and help build trust. From UPSC prep guides to self-help hits to trending titles on Amazon Charts, readers love curated lists like “Top 10 Books to Read in 2025.” Drop your affiliate links on Instagram pages, niche blogs, or YouTube channels that talk about study tips or personal growth.
6. Baby Products
Parents shop with urgency and frequency, and they trust recommendations. Diapers, feeding bottles, baby gear, and skincare essentials are items parents don’t think twice about stocking up on. Promote trusted brands like Pampers, Himalaya Baby, and Chicco. Bundle promotions or shopping checklists for new parents can help you score more than one product per sale.
7. Seasonal & Festival Products
Timing matters. During Diwali, Rakhi, or Prime Day, Amazon traffic explodes. Push products like fairy lights, kitchen appliances, gift combos, or ethnic wear during these periods. These categories often have limited-time deals, which creates urgency and boosts your chances of conversion.
8. Work-from-Home Essentials Â
Still trending strong, this category includes ergonomic chairs, laptop tables, webcams, and noise-canceling headphones. These items often fall into mid- to high-ticket pricing, giving you bigger commissions per sale. Promote them through reels, carousel posts, or blog lists like “Top Amazon Deals for Your Home Office.”
How Amazon’s Affiliate Tracking and Commission Process Works
Once you’re signed up with the Amazon Affiliate Program and start sharing your links, GrabCash gives you a clean dashboard to track your clicks, orders, earnings, and conversions. You can go to the “My Links” section of the dashboard to track your metrics.
When someone clicks your Amazon affiliate link and makes a purchase, the sale is tracked via cookies. Amazon’s default cookie window is 24 hours, meaning the buyer must complete the purchase within that time for you to earn a commission. However, if they add the product to their cart within that window, you will still be credited if they complete the purchase within the next 89 days.
While the commission is initially marked as “pending,” approval depends on Amazon’s confirmation process, which can take up to 60 days. This delay accounts for cancellations, potential returns, and Amazon’s internal processing time.
Once your commission is confirmed, it’ll be updated to “approved” and added to your earnings. You’ll be able to withdraw your profits once you meet the ₹10 minimum payout threshold.
Here’s an overview of Amazon’s tracking and payment guidelines.
| Tracking Time/Frequency | Every 24 hours |
| Cookie Duration  | 30 days |
| Desktop Site | Yes |
| Mobile Site | Yes |
| Mobile App | No |
| Deeplink Support | Yes |
| Multiple Conversions | Yes (earn commission for each new sale) |
| Payment Duration | 6-8 days after approval |
| Payment Requirement | Bank details (NEFT transfer) |
| Mode of Payment | NEFT |
| Minimum Withdrawal | â‚ą10 |
Why the Amazon Affiliate Program Is Worth It
- Amazon India alone receives over 118 million monthly visits, and it’s among the top 10 most visited websites in the country.
- Up to 10% commissions in categories like fashion, books, and home, with electronics offering 4%, and general goods around 2-8%/
- Amazon Associates India is consistently ranked among the top affiliate programs, valued at up to $835 million by the end of 2025, industry-wide
- Reddit affiliates regularly report generating between â‚ą25,000 and â‚ą75,000 per month (~$300-$1,000) with small to mid-sized audiences.
- Affiliates can promote across millions of products. Electronics, fashion, books, home goods. You name it, it’s there!
Why Choose GrabCash for Your Amazon Affiliate Journey?
- You can start without a large audience or fancy setup. GrabCash makes it easy for anyone to promote Amazon products – students, side hustlers, even folks just sharing links in WhatsApp or Telegram groups. All you need is a phone and something worth sharing.
- Payouts are simple, and you don’t have to wait forever. You only need ₹10 in confirmed earnings to cash out. And once your Amazon commissions are approved, your money is transferred directly to your bank account. There are no hoops to jump through.
- Tracking is quick, so you can adjust fast. Click and order data usually shows up the same day. This helps you know what’s actually working. Whether it’s a product listicle, a group post, or a reel with your link in bio.
- No documentation needed. You don’t need to submit a blog for approval or upload any business documents. Just log in, create your Amazon link, and start sharing. The barrier to entry is low.
- Get access to multiple affiliate programs. GrabCash also offers affiliate programs for platforms like Ajio, Flipkart, and Nykaa. You can switch things up, test what converts better, and manage all your links from one dashboard.
FAQs
How much commission can I earn with Amazon affiliate links?
Amazon India offers category-based commissions, typically ranging from 0.2% to 10%. For example, fashion may offer rates of up to 9%, while electronics and mobile phones typically offer lower rates.
How to register for the Amazon Affiliate Program?
Getting started is quick and hassle-free. Just follow these steps:
- Open the GrabCash website and sign up for a free account.
- Search for “Amazon” in the search box.
- Open the merchant page and find the “generate link” option.
- Visit Amazon.in, pick the product you want to promote, and copy its URL.
- Paste the URL into the GrabCash link generator. Your unique affiliate link will be ready in seconds.
- Share your link, track your performance in real-time, and start earning commissions.
How do I increase my Amazon affiliate earnings in India?
Focus on high-converting categories like fashion or home improvement, write helpful content (think: top 10 lists, comparisons, gift guides), and promote during peak shopping seasons like the Great Indian Festival or Prime Day.
