Top Quick Commerce Statistics You Should Know In 2024

Quick Commerce represents the next evolutionary step in e-commerce, focusing on ultra-fast delivery times, often within 10 to 30 minutes of placing an order. In India, this sector has seen a significant surge, driven by the country’s rapid digitalization and the changing consumer demand for instant deliveries.

In 2024, India’s Quick Commerce sector is a rapidly growing market, valued at an impressive $3.34 billion and projected to grow at a CAGR of over 4.5%.

For a deeper understanding of this growing industry, read further and discover how India is leading the Q-Commerce revolution.

Quick Commerce Statistics 2024 – Top Picks

  • India’s quick commerce market is expected to reach 60.6 million users by 2029.
  • Q-commerce will see a projected 40-45% increase in user base over the next 3 years.
  • Blinkit leads the quick commerce market in India with 46% of the market share by GMV.
  • Swiggy Instamart has over 500 dark stores in India, followed by Zepto.
  • The 18-24 age group uses Quick Commerce apps & websites the most in India.

Quick Commerce Market Statistics

  1. Swiggy Instamart has the highest number of dark stores across India. On the other hand, Zepto has over 300 dark stores.

Quick Commerce Market Statistics

  1. By 2029, it is anticipated that the number of users in the Quick Commerce market in India will reach 60.6m users, suggesting a significant rise in consumer demand for convenient and time-saving delivery services.
  2. Zomato’s Blinkit leads the quick commerce market in India, having cornered as much as 46% of the market share by GMV.
  3. Instamart led by Swiggy stands next to Zomato with a 27% share and the later joined player in the game, Zepto has rapidly earned a significant place in the ground by securing a 7 percent share.
  4. Blinkit processes approximately 6 lakh orders daily, while Swiggy Instamart and Zepto handle around 5 lakh and 3 lakh orders, respectively.
  5. Q-commerce companies are using geographical mapping technologies to open dark stores, which helps deliver more than 60% of orders in 40 minutes.
  6. Q-commerce is likely to sustain 40-45% growth over the next ~3 years, riding on promising user growth potential.

(Source: Statista, Silicon India, Mordor Intelligence, redseer, livemint)

Quick Commerce User Statistics

  1. India has 26.2 million Quick commerce users as of 2024. This number is projected to reach 60.6 million by 2029.

India Quick Commerce Users

  1. Qcommerce user penetration rate currently stands at 1.8% and is projected to rise to 4.0% by 2029.

This suggests that quick commerce is still in its early stages of development in India, but it is expected to grow rapidly in the coming years.

Here is a table showing the Quick Commerce User Penetration By Country:

Country2022202320242025*2026*
India0.4%0.9%1.8%2.7%3.3%
China15.6%18.6%21.4%23.9%26.1%
Singapore14.5%15.7%16.8%17.7%18.4%
USA13.1%14.8%16.4%17.5%18.4%
Norway10.9%12.7%14.6%16.2%17.5%
  1. China boasts the highest user penetration rate in the Quick Commerce market, projected to reach 26.1% by 2026.
  2. Q-commerce brand Blinkit had a total visit of 8.8 million between January and March 2024, followed by BigBasket at 6.7 million and Zepto at 5.3 million.

(Source: Statista, similarweb)

Quick Commerce Revenue Statistics

  1. The average revenue per user (ARPU) in the Quick Commerce industry is estimated at $127.70.
  2. From a global perspective, China is expected to generate the highest revenue in the Quick Commerce market, amounting to $80,840 million in 2024.

Here is a table showing Quick Commerce revenue in different countries:

IndiaChinaUSAJapanSouth Korea
2022$0.58 billion$52.76 billion$39.89 billion$2.69 billion$2.07 billion
2023$1.58 billion$67.29 billion$47.92 billion$3.21 billion$2.47 billion
2024$3.35 billion$80.84 billion$56.52 billion$3.77 billion$2.85 billion
2025$5.38 billion$92.68 billion$62.63 billion$4.31 billion$3.19 billion
2026$6.94 billion$102.60 billion$68.35 billion$4.80 billion$3.46 billion
  1. India’s quick commerce market is expected to reach $5,384 million by 2025. The country is experiencing rapid growth due to increasing smartphone penetration and a young tech-savvy population.

India Quick Commerce Revenue

  1. The average revenue per user in the Q-commerce industry has been increasing steadily over the past few years. In 2017, the average revenue per user was $78.57. By 2029, it is projected to be $175.

Average Revenue Per User

(Source: Statista)

Quick Commerce User Demographics

  1. The 25-34 age group uses Blinkit the most followed by the 18-24 age group.

Blinkit User Age Distribution

  1. Blinkit has a user distribution of 62.57% male and 37.43% female.
  2. Zepto has 64.05 male users and 35.95 female users.

Zepto User Gender Distribution

  1. The 25-34 age group makes up 36.35% of the Zepto user base followed by the 18-24 age group at 28.73%.
  2. JioMart has a user base comprising 71.28% men and 26.72% women.

JioMart Users gender distribution

  1. The largest group of JioMart users are between the ages of 18 and 24. This age group makes up 41.14% of users.

JioMart User Age Distribution
(Source: similarweb)

Conclusion

The Quick Commerce landscape in India is on an impressive growth trajectory, with the market value soaring to USD 3.34 billion in 2024 and user numbers expected to hit 60.6 million by 2029.

Dominated by giants like JioMart and innovative players like Blinkit and Zepto, the sector is evolving rapidly, leveraging technology to meet the rising demand for instant delivery services.

As we look ahead, we can anticipate further advancements in logistical efficiency, a broader reach into tier-2 and tier-3 cities, and an increase in user penetration, especially among the younger demographics. The future of Quick Commerce in India is not just about speed but also about scaling new heights in customer experience and satisfaction.

Shaoni Saha

Shaoni is a whimsical wordsmith, who writes with her imagination and creativity. She enjoys exploring and learning new things and cuddling with her cats.

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