Airtel has partnered with Perplexity to offer one year of free access to Perplexity Pro to all its customers. This offer is available to all Airtel users, including prepaid, postpaid, WiFi, DTH, and AirFiber subscribers. This means around 360 million people can access Perplexity Pro’s advanced features, which cost around ₹17,000/year at no additional cost for 12 months. However, you must claim this offer before January 17, 2026. You can claim this offer through the Airtel Thanks app, and the subscription will remain valid for 1 year after activation. In this guide, we will cover the benefits of Perplexity Pro, why Airtel is offering this bundled deal, and the steps to claim it.
What Is Perplexity Pro?
Perplexity Pro is the premium version of Perplexity AI. It is an advanced AI-powered search engine designed to provide accurate and conversational answers to complex questions. This model performs differently compared to traditional search engines. It responds with direct and well-sourced answers using real-time web data and multiple Large Language Models (LLMs).
Perplexity Pro offers a range of advanced features, including:
- Unlimited Pro searches: The Pro version allows you to access unlimited advanced queries per day.
- Access to multiple AI models: You can switch between advanced models, including GPT-4.1, Claude 3, Gemini 1.5 Pro, and Mistral.
- File upload for detailed analysis: The plan allows you to upload PDFs, documents, spreadsheets, or code for instant and comprehensive insights.
- AI image generation: It helps you create high-quality AI-generated images using advanced tools, such as DALL-E and Flux.
- Perplexity Labs tools: You can use advanced Perplexity features, including Report Generator, Spreadsheet Creator, and Developer Tools, with the Pro version.
Why Airtel Is Bundling Perplexity Pro?
Airtel partnering with Perplexity to offer its Pro version for free to all its users is a strategic shift from entertainment OTTs to utility AI. Here are some top reasons to help you understand the strategic move why Airtel is bundling Perplexity Pro:
- Strategic shift from entertainment OTTs to utility AI
According to various market experts, with the Perplexity Pro bundle, Airtel has taken a strategic shift from entertainment-based benefits (OTT streaming) towards high-quality Generative AI services. This signals the brand’s next chapter in creating meaningful customer value.
- Branding Airtel as an AI‑centric telco
Airtel becomes the first Indian telecom brand to bundle a Generative AI tool with its Perplexity Pro offering. This showcases it as a forward-thinking and AI-centric operator, not just as a connectivity provider.
- Monetization potential with data insights and future paid renewals
This AI bundling will provide Airtel with rich usage data for its future service innovation. It will also drive paid renewals and upsell post-expiry, which will be beneficial for Perplexity.
Aravind Srinivas, the CEO and Co-founder of Perplexity, stated that this partnership will provide Indian students and working professionals access to accurate, trustworthy, and professional-grade AI. Users will have smarter and easier ways to find information, learn, and be more productive with Perplexity Pro.
Who Is Eligible for the Airtel Perplexity Pro Offer?
Interestingly, Airtel has made the Perplexity Pro bundle offer open to all its customers in India, including:
- Smartphone subscribers: Both prepaid and postpaid mobile phone users, regardless of their opted plan.
- Broadband/Wi-Fi users: Available for Airtel broadband or AirFiber subscribers.
- DTH users: All Airtel Digital TV (DTH) subscribers can access this offer.
You can qualify for this offer via the Airtel Thanks app on your smartphone. There is no need for a special plan or additional fee to access this offer.
How to Claim the Airtel Perplexity Pro Offer
You have to install the Airtel Thanks app on your smartphone to claim the Perplexity Pro bundle offer. Follow the steps below to activate the offer:
Step 1: Download and launch the Airtel Thanks app on your Android or iOS phone. Also, ensure you are logged in to your active account (prepaid, postpaid, DTH, Xstream fiber, and AirFiber). However, if you don’t have an active account, you can recharge using Airtel coupon codes for extra discounts and access to the Perplexity Pro offer.
| Tip – From this step, everything will be the same for Android and iPhone as the app UI is similar in both the OS. |
Step 2: Once you are in the app, you can view a Perplexity Pro offer pop-up on the homepage. If not, then scroll to the “Rewards & OTTs” section in the app to find the Perplexity Pro banner. Tap on it.
Step 3: Tap on the “Claim” button on the Perplexity offer tab. After this, you will be redirected to the “Offer Page”.
Step 4: Tap the “Proceed” button to initiate the offer application process and send you an OTP. Once the offer is applied to your number via OTP, you will be redirected to the Perplexity Sign-Up page.
Step 5: You can log in with your Google ID or Apple ID for one year of free access to Preplexity Pro.
Step 6: After logging in, you can access Perplexity via a browser or its app. You will get a direct download link to the Perplexity app on the page. Pick your option and start enjoying Perplexity Pro.
Note: The free Pro status is tied to your Perplexity account. You can access it on any device (mobile or desktop) using the same login.
Troubleshooting Tips If The Airtel Perplexity Offer is Missing
Some Airtel users have encountered issues, such as not being able to find the Perplexity Pro offer in the Airtel Thanks app. To resolve this problem, you can try the following steps:
- Confirm active plan and relaunch app: Ensure your Airtel connection, whether it is mobile, broadband, or DTH, is active, as this offer is only available for active subscribers. If yes, then clear the app cache and relaunch it to refresh the available offers.
- Existing Perplexity user with the same email: This offer is only valid for new Perplexity users. However, if you already have an account, you can use a different Gmail ID or Apple ID to sign up.
- Multiple Airtel services on one number: If you have linked more than one service, such as mobile and DTH, you can still claim the offer once. This offer applies per account, not per service.
Benefits and Limitations of Airtel’s Perplexity Pro Offer
After you have learnt how to claim the Airtel Perplexity Pro offer, let’s check the benefits and limitations of this offer through a table:
| Benefits of Airtel Perplexity Offer | Limitations of Airtel Perplexity Offer |
| A huge saving of ₹17,000 worth of premium AI tools is free for a year. | The offer is valid for 12 months from the date of activation. To continue, you must subscribe to the Pro plan. |
| You can use Perplexity Pro on any device (web or iOS/Android app) with your account, and it also works outside the Airtel network. | This offer is exclusively available to Airtel users in India. It is not available for other telecom operators. |
| You don’t need a new SIM or plan to claim this offer in the Thanks app. | As Perplexity is cloud-based, you need a stable internet connection to use its services. |
| Allows you to enjoy advanced AI search models and high usage limits for deep research and content creation. | This is a one-time benefit per Perplexity account. If you have a Pro subscription, it will replace your old plan. Otherwise, you can log in using another ID. |
Wrapping Up
The recent Airtel Perplexity Pro offer has taken the telecom industry by storm. According to various reports, the Perplexity app has surpassed ChatGPT in terms of downloads in India across the Play Store and the App Store. Airtel aims to grow its customer base with this offer, as it is the only telecom company providing these highly valued-added services. In this blog, we covered all the major aspects and inquiries you might have, along with a step-by-step guide on how to claim the offer. If you are an Airtel user, such as mobile, broadband, or DTH, hurry to claim this offer while it lasts and save ₹17,000 for 12 months.
FAQs
Can I get Perplexity Pro for free?
Yes. Airtel is currently offering a free 12-month Perplexity Pro subscription (worth ₹17,000/year) to all its Indian customers through the Airtel Thanks app. This offer is valid for all mobile, broadband, and DTH users.
Which is better, ChatGPT Plus or Perplexity Pro?
Both have their advantages and disadvantages. The Perplexity Pro offers fast, factual research, real-time web search, and citation-backed answers. On the other hand, ChatGPT Plus is great for creative writing, brainstorming, and conversational use. You can choose Perplexity for research accuracy, and ChatGPT for creative tasks.
What is the validity of the Airtel Perplexity Pro offer?
Airtel started offering its Perplexity Pro offer from 17th July 2025, and it will be open till 17th January 2026. This free subscription is valid for 12 months from activation. After 12 months, the free tier will end and won’t renew automatically. You must pay to continue using the pro services.
Do I need a promo code to activate the Airtel Perplexity Pro offer?
No. You don’t need a special coupon code to activate the Airtel Perplexity Pro offer. You can open the Airtel Thanks app, tap on the Perplexity Pro banner pop-up, or search for its banner in the “Rewards & OTTs” section, tap “Claim”, and follow the instructions to activate the offer.
What features does Perplexity Pro include for Airtel users?
The Perplexity Pro offers multiple features for Airtel users, such as:
- Unlimited Pro searches daily.
- Access to GPT‑4.1, Claude, Gemini, and other advanced AI models
- Provides access to file uploads & analysis, AI‑generated images, and Labs tools
- Offers real‑time and citation-supported web answers
All of these premium tools are available for free for 12 months to all Airtel users.
How do I claim the Airtel Perplexity Pro free subscription?
Claiming the Airtel Perplexity Pro offer is straightforward. First, download the Airtel Thanks app if it’s not already installed on your smartphone, and log in to your account. Then, follow the steps below and remember they are identical for Android and iOS users:
- Launch the Airtel Thanks app.
- Tap on the Perplexity Pro offer pop-up or navigate to the “Rewards & OTTs” section.
- After this, search and tap the Perplexity Pro banner.
- Tap the “Claim” button to proceed to the offer page, and tap the “Proceed” button to visit the sign-up page.
- You can sign in or sign up to Perplexity with your Gmail ID or Apple ID.
- Airtel will send an OTP and automatically verify it to upgrade your account to Pro for 12 months.
