FAE Beauty Coupon Code

Verified FAE Beauty Coupon Codes & Promo Code For Jun 2026

About FAE Beauty

FAE Beauty is the India direct-to-consumer inclusive colour cosmetics brand launched in August 2019 by Karishma Kewalramani, a trained makeup artist with a Berkeley education and a prior management consulting career focused on the beauty category. The brand name is the contraction of Free and Equal, capturing the founding mission of building affordable, high-quality, inclusive cosmetics for all Indian skin tones, ages, genders, and identities. Karishma identified the structural insight that 74 percent of Indian women fall into the brown, dark brown, or intense brown skin category, while the bulk of foundation and lipstick shades sold in the country were designed for fair skin. FAE Beauty entered the market with a clear proposition of products designed for Indian consumers, priced accessibly, and developed with representation embedded into the formulation, the imagery, and the communication.

The FAE Beauty product range covers liquid lipsticks, traditional bullet lipsticks, lip glosses, eye makeup including mascara, eyeliner, and eyebrow products, blushes, sunscreens including the SPF 50 Modern Sunscreen, and skincare-infused makeup formulations that hydrate and protect across long-wear days. The Lip Whip 12H Matte Liquid Lipstick is the brand's flagship engine product, sold across 24 shades with names that reflect the brand's irreverent voice including Screw, Edge, Wet, Cherry, Cuff, Buns, Safeword, Nut, Stroke, Grind, Dare, Ride, Thirsty, Strap, Slip, Lucky, Tempt, Tease, Revenge, Toxic, Peg, Pump, Steamy, and Heated. The Lip Whip retails at Rs 650 list price with running discounted pricing at Rs 520 to Rs 585 across the brand's own site and the Nykaa marketplace. The Modern Matte lipstick is the bullet-format counterpart at the lower entry price band. Bundle sets pair two-piece and three-piece Lip Whip combinations alongside Lip Whip plus Lip Gloss combinations at the discount-stacked bundle pricing.

FAE Beauty pitched on Shark Tank India Season 4 and accepted Rs 1 crore for 1.5 percent equity from Aman Gupta and Namita Thapar at a Rs 66.67 crore valuation. The brand reported FY25 revenue of USD 2.45 million after multiple loss-making early years, recording the first profitable year in FY24-25. Distribution covers the brand's direct-to-consumer site at faebeauty.com plus marketplace listings on Nykaa, Amazon India, and selected modern trade beauty retail. The brand uses unedited product imagery without lighting or Photoshop tricks as a deliberate authenticity statement. FAE Beauty competes in the inclusive India makeup category against The Sister Story (the Falguni Nayar inclusive line under Nykaa), Sugar Cosmetics (Vineeta Singh's Mumbai-based mass-premium D2C makeup brand), Plum Bodylovin (the clean beauty lipstick and skincare D2C), MyGlamm (the L'Oreal-backed mass-market makeup D2C), Renee Cosmetics (the broader Renee mass-market range), Lakme (the legacy HUL-owned mass-market brand), and Maybelline (the L'Oreal mass-market international brand).

FAE Beauty Offer Types and Discount Tiers

The FAE Beauty coupons listed on the coupon page cluster into seven recurring offer types. Knowing which type applies to your cart helps pick the right code at checkout rather than trying every listed code in trial and error. The active codes on GrabOn refresh as the merchant launches new sale windows.

• Storewide flat percentage code (Flat 10 percent off the entire order (FAEBAG)): Standing FAEBAG code on the storewide cart at the 10-percent flat discount tier with a minimum cart value of Rs 500. Suits the buyer purchasing one or two Lip Whip shades plus a sunscreen or eye makeup add-on. The FAEBAG code is the most commonly listed verified code on the FAE Beauty coupons page.
• Sitewide percentage discount with prepaid stack (Up to 30 percent off the order plus extra 10 percent on prepaid): Sitewide percentage code on the full beauty product range with the additional 10-percent off layer on prepaid orders via UPI, credit card, debit card, and net banking. Pricing starts from Rs 570 on the entry SKUs after the discount stack. The most commonly listed sitewide profile during regular trading windows.
• Bundle set discount (Up to 20 percent off the bundle set price): Bundle pricing on the two-piece and three-piece Lip Whip combinations and the Lip Whip plus Lip Gloss bundles. Pricing starts from Rs 756 on the entry bundle configuration. The bundle is the highest-value cart format on FAE Beauty for the buyer ordering multiple shades or expanding from lipstick to gloss.
• First-purchase welcome code (Flat 15 percent off the first order): First-purchase welcome code applied at checkout for first-time faebeauty.com buyers signing up for the email or SMS newsletter. Suits the buyer testing the brand on a single Lip Whip shade. Stacks on the running sitewide percentage code on prepaid orders during major sale windows.
• Eye cosmetics category code (Up to 30 percent off the eye makeup range): Category-specific code on the eye makeup range covering eyeliner, gel eyeliner, eye shadow, mascara, eyebrow enhancers, eye makeup remover, and the under-eye corrector range. Pairs with the running sitewide code on the multi-category cart for the best effective discount on the combined order.
• Free shipping threshold (Free delivery on prepaid orders above Rs 299): Free shipping is offered on prepaid cart values above Rs 299 across pan-India serviceable pin codes. Below the threshold a flat Rs 49 shipping fee applies. COD orders carry a flat Rs 49 to Rs 99 handling fee independent of cart value.
• Festive sale window depth (30 to 50 percent off during major sale windows): Diwali, Black Friday, New Year, Karva Chauth, and Valentine's Day sale windows carry the deepest sitewide depth of the year. Pair with the FAEBAG code where stacking is permitted and the bank instant discount on prepaid orders for the lowest effective price on a multi-shade Lip Whip cart.

Stacking rules to remember: the welcome code does not stack with sitewide percentage codes, prepaid order discounts stack on top of the active code on UPI and card payments, free shipping above the threshold runs automatically when applicable, and bank or card offers apply on the final billing amount after the coupon-code discount has been applied.

Categories and Catalogue Breakdown at FAE Beauty

The FAE Beauty catalogue covers a focused range of categories suited to its target buyer. Each category carries its own typical discount depth and bundle pricing pattern. Here is a category-by-category breakdown with the pricing band and the offer profile.

Lip Whip 12H Matte Liquid Lipstick (24 Shades)

The Lip Whip is FAE Beauty's flagship matte liquid lipstick line carrying 24 shades with the irreverent shade names that reflect the brand voice. The shade range covers Screw, Edge, Wet, Cherry, Cuff, Buns, Safeword, Nut, Stroke, Grind, Dare, Ride, Thirsty, Strap, Slip, Lucky, Tempt, Tease, Revenge, Toxic, Peg, Pump, Steamy, and Heated. Each Lip Whip retails at Rs 650 list price with running discounted pricing at Rs 520 to Rs 585. The 12-hour matte wear claim sits at the centre of the product positioning.

Modern Matte Lipstick (Bullet Format)

The Modern Matte lipstick is the traditional bullet-format counterpart to the Lip Whip liquid range. The bullet format suits the buyer who prefers the classic stick-applicator over the doe-foot wand of the liquid format. Pricing sits at the lower entry price band relative to the Lip Whip, making the Modern Matte the entry-tier shade-discovery purchase for first-time FAE Beauty buyers.

Lip Gloss and Lip Bundles

FAE Beauty's lip gloss range complements the Lip Whip matte lipstick line for the buyer wanting a glossy finish or a layered topcoat over the matte base. Bundle sets pair two-piece and three-piece Lip Whip combinations including the Safeword and Screw set, the Buns Screw and Cuff three-piece, alongside Lip Whip plus Lip Gloss combinations including the Safeword and Living gloss pairing.

Eye Cosmetics (Eyeliner, Mascara, Eye Shadow, Brow)

The eye makeup range covers eyeliner in liquid and gel formats, mascara, eye shadow, eyebrow enhancers, and the under-eye corrector range. Pricing on the eye category sits at the entry-to-mid range and pairs with the lipstick category for the complete daily-makeup cart. Category-specific code at up to 30 percent off pulls the eye-cosmetics-only cart to the lowest effective price.

Sunscreen and Skincare-Infused Formulations

FAE Beauty's sunscreen range carries the Modern Sunscreen at SPF 50 protection alongside the broader skincare-infused makeup category that hydrates and protects across long-wear days. The sunscreen is positioned as a daily-use SPF for the Indian sun exposure profile and pairs with the lipstick and eye categories on the combined daily-routine cart.

Blushes and Cheek Colour

The blush category covers liquid blush, cream blush, and powder blush variants in the Indian skin-tone palette spanning warm peach, cool mauve, deep berry, brick brown, and bright coral families. The blush category is the third pillar of the colour cosmetics range alongside the dominant lip and eye categories on the FAE Beauty catalogue.

Bundle Boxes and Limited Edition Drops

FAE Beauty runs limited-edition bundle boxes around festive windows, brand anniversaries, and collaboration drops. The bundle pricing sits 15 to 25 percent below the equivalent piece-by-piece purchase. Bundle boxes typically include three to five Lip Whip shades, optional Lip Gloss add-ons, and accessory items including drawstring bags.

How to Apply a FAE Beauty Coupon on faebeauty.com

The redemption flow is straightforward and works the same way on both the desktop site and the mobile site. Follow these steps to apply a coupon code at checkout.

1. Open faebeauty.com on a desktop browser or the mobile site. The home page lists the Lip Whip best-sellers, the new arrivals, the bundle boxes, and the running sale banner across the top. Sign up for the newsletter pop-up to surface the first-purchase 15-percent welcome code in the inbox.
2. Browse to the category, brand, or product page for the item you want. The Lip Whip page lets the buyer filter shades by undertone (warm, cool, neutral) and finish (deep matte, soft matte, satin matte). The product page shows the shade swatches on multiple Indian skin tones without lighting or Photoshop edits.
3. Add the chosen Lip Whip, Modern Matte, eye product, sunscreen, or bundle to the cart. The cart summary shows the subtotal, the running discount line where a sitewide code is auto-applied, the shipping fee, and the total payable amount.
4. Tap the checkout button. The order summary screen lists each SKU, the quantity, the subtotal, the shipping line, and the GST line at 18 percent on cosmetic products. The cart shows the prepaid discount stack opportunity above the payment selector.
5. Locate the Apply Coupon or Discount Code field on the cart summary screen. Paste the code copied from GrabOn into the field and tap Apply. The discount line appears below the subtotal and the revised payable amount updates in real time.
6. Sign in to the FAE Beauty account or sign up if this is the first order. Email and OTP verification take less than 2 minutes. Returning buyers see the saved address book, the past orders, and the wishlist.
7. Choose the payment method. Visa, MasterCard, RuPay credit and debit cards, UPI via Google Pay, PhonePe, Paytm, BHIM, net banking on 50-plus Indian banks, and the Amazon Pay wallet are accepted. COD is available on selected pin codes with a flat handling fee. Confirm the order to receive the order ID and the estimated delivery window via SMS and email.

Copy the code from GrabOn before opening the FAE Beauty checkout. The copy-to-clipboard button on each coupon card eliminates manual typing errors that can otherwise cause an invalid-code rejection.

Best FAE Beauty Offers Available

The active FAE Beauty coupons map to several distinct profiles. Each profile suits a different buyer scenario. Use the table below to quickly match the right code to your cart.

Codes refresh on the coupons listing as the merchant launches new sale windows and welcome campaigns. The verified tag indicates a code that has been tested in the last 7 days.

Sale Events and Seasonal Windows

The FAE Beauty sale calendar follows the Indian retail and festive calendar. Some windows reliably carry the deepest depth of the year, others run lighter sitewide percentages. Here is the year-round schedule.

Valentine's Day Lip Whip Window (Feb 1 to Feb 14)

Valentine's Day window pushes the Lip Whip range with shade pairings positioned for the gifting and date-night occasion. Discount depth runs at 20 to 35 percent off on selected shades plus the running FAEBAG storewide stack. Suits the buyer ordering for the Valentine's gifting context or the personal beauty cart.

International Women's Day and Inclusive Beauty Window (Mar 1 to Mar 15)

The International Women's Day window aligns with the brand's inclusive beauty positioning. Sitewide depth typically runs at 20 to 30 percent off with messaging campaigns highlighting the 24-shade Lip Whip range as a representation statement. Limited-edition shade releases sometimes drop in this window.

Summer Sun Care and Sunscreen Push (Apr 15 to Jun 30)

The Indian summer window pushes the Modern Sunscreen at SPF 50 and the broader skincare-infused makeup category for long-wear days under high UV exposure. Discount depth on the sunscreen and SPF range runs at 20 to 30 percent off. Suits the buyer building the daily summer-routine cart.

Karva Chauth and Festive Bridal Window (Oct 8 to Oct 25)

Karva Chauth and the broader pre-Diwali bridal window pushes the deeper-shade Lip Whip range, the Modern Matte bullets in festive shades, and the eye-cosmetics category for the festive makeup look. Discount depth runs at 25 to 35 percent off across the lip and eye categories.

Diwali and Black Friday Combined Window (Oct 25 to Dec 5)

Diwali through Black Friday is the deepest single sale period of the calendar year. Sitewide depth runs at 30 to 50 percent off across the lipstick, eye, sunscreen, and bundle categories. Stack with HDFC, ICICI, Axis, and SBI Card festive bank instant discounts on prepaid orders for the deepest combined effective price.

Year-End and New Year Beauty Reset Window (Dec 26 to Jan 31)

The year-end and new-year window pushes the bundle boxes and the multi-shade discovery cart for the buyer setting up the new year beauty routine. Bundle pricing depth runs at 15 to 25 percent below piece-by-piece pricing. Pairs with the FAEBAG code on the storewide cart.

Bank, Card, and UPI Payment Offers

Indian banks run instant discount, EMI conversion, and cashback offers on the FAE Beauty checkout during major sale windows. Stacking a bank offer on top of the active coupon code is the standard path to the deepest effective discount.

• HDFC Bank credit and debit cards run flat Rs 50 to Rs 200 instant discount on FAE Beauty prepaid orders during major sale windows. EMI conversion is available on credit cards for cart values above Rs 2,499 with 3, 6, 9, and 12-month tenures. The Diners Club Black variant carries deeper instant discount caps.
• ICICI Bank credit cards stack with the running sitewide percentage code for an additional 5 to 10 percent off on Coral, Sapphiro, Emeralde, and Amazon Pay ICICI variants. PAYBACK rewards accrue at 2 points per Rs 100 redeemable on the ICICI Reward Hub.
• Axis Bank Flipkart Axis Bank Credit Card, Magnus, and Reserve variants run targeted offers worth Rs 100 to Rs 300 cashback on the FAE Beauty multi-shade Lip Whip cart. Stacking with the running coupon code is permitted on prepaid orders above Rs 999.
• SBI Card runs Republic Day, Independence Day, Diwali, and New Year window discount codes on FAE Beauty checkout with depth ranging from Rs 100 to Rs 250 off plus 5x reward points on selected co-branded cards including the Cashback SBI Card and the SBI Simply Click variant.
• American Express Membership Rewards and Platinum Travel cards run targeted offers worth Rs 150 to Rs 350 cashback on FAE Beauty prepaid orders. Amex Membership Rewards points accrue at 1 per Rs 50 spent. Stacking with the running sitewide code is permitted on the bundle box purchase.
• UPI payments via Google Pay, PhonePe, Paytm, BHIM, and Amazon Pay stack with the running sitewide code without overlap restrictions. UPI carries no processing fee and is the lowest-friction payment path for the FAE Beauty buyer. Selected UPI app windows run flat Rs 25 to Rs 75 cashback posting within 24 hours of the transaction.

Bank offer eligibility, minimum cart values, and discount caps vary by sale window. Read the bank offer terms on the FAE Beauty cart page before confirming the payment. UPI offers via NPCI are typically separate from card offers and can stack with both the sitewide code and the card offer where applicable.

Shipping, Returns, and Service Policies

Understanding the service policies before placing the order avoids surprises later. Here is the policy framework for FAE Beauty.

• Free shipping threshold: Free shipping is offered on prepaid cart values above Rs 299 across pan-India serviceable pin codes. Below the threshold a flat Rs 49 shipping fee applies. COD orders carry a flat Rs 49 to Rs 99 handling fee independent of cart value. Metros across Delhi NCR, Mumbai, Bengaluru, Hyderabad, Chennai, Pune, Kolkata, and Ahmedabad receive 2 to 4 business day standard delivery.
• Order processing and dispatch time: Standard orders placed before 2 PM IST on business days are processed the same day and ship within 24 hours of order confirmation. Delivery timelines run 2 to 4 business days for metros, 4 to 6 business days for tier-2 cities, and 6 to 10 business days for remote pin codes. Order tracking is shared via SMS, email, and the FAE Beauty account dashboard with the courier tracking number once dispatched.
• Returns and exchange policy: FAE Beauty runs a 7-day returns window for unopened, unused, and saleable-condition products with the original packaging intact. Damaged-in-transit, wrong-product, or quality-issue items carry a no-questions-asked replacement at no additional cost. Opened lipsticks, opened mascara, used sunscreens, and any product where the safety seal has been broken are not returnable for hygiene reasons. Replacement requests are raised via the customer support email or the orders dashboard.
• Authenticity and ingredient transparency: FAE Beauty publishes the full ingredient list on every product page along with the cruelty-free certification, the vegan certification on selected SKUs, and the dermatologist-tested certification on the sunscreen and skincare-infused range. Products are formulated and manufactured in India under the brand's own quality control oversight. Batch numbers and expiry dates are printed on every product carton for buyer traceability.
• Payment options and refund timeline: Online payment is accepted via credit cards, debit cards, UPI, net banking on 50-plus Indian banks, the Amazon Pay wallet, and selected wallet credits. Cash on delivery is available on selected serviceable pin codes with a flat Rs 49 to Rs 99 COD handling fee. Refunds on cancelled or returned orders run 5 to 7 business days back to the source payment method. UPI refunds reach the bank account within 3 business days.
• Privacy and data handling: Buyer information including the email address, mobile number, shipping address, and order history is collected only for order fulfilment, customer service follow-up, and the optional newsletter sign-up. Data is stored on Indian Amazon Web Services data centres in line with the Digital Personal Data Protection Act 2023. Marketing emails carry a one-click unsubscribe link. Account-level data deletion requests are honoured within 30 days of receipt via the support email.
• Accessibility and inclusive product imagery: FAE Beauty deliberately publishes unedited product imagery without lighting, retouching, or Photoshop tricks across the website, social media, and marketing materials. Shade swatches are shown on multiple Indian skin tones spanning the full brown-to-deep-brown spectrum so buyers can match the closest representation to their own undertone. Accessible alt text is provided on product images for screen reader users.

How It Compares With Competitors

FAE Beauty operates in the India direct-to-consumer makeup category against multiple distinct players. On the closest like-for-like inclusive D2C makeup peer side, the direct competitors include Sugar Cosmetics (Vineeta Singh's Mumbai-based mass-premium D2C makeup brand with the deepest India D2C makeup distribution footprint), Plum Bodylovin (the clean beauty lipstick and skincare D2C from the Plum Goodness parent), MyGlamm (the L'Oreal-backed mass-market makeup D2C with the POPxo content engine), Renee Cosmetics (the broader Renee mass-market range with celebrity endorsements), and Mamaearth Beauty (the Honasa Consumer mass-market D2C beauty extension). On the inclusive-positioning specialty side, the direct competitors include The Sister Story (the Falguni Nayar inclusive line under Nykaa), Kay Beauty by Katrina Kaif (the Nykaa-owned celebrity-backed makeup brand at premium tier), and SUGAR's curated inclusive sub-collections. On the established mass-market legacy side, the broader category competitors include Lakme (the HUL-owned mass-market brand with deepest country distribution), Maybelline (the L'Oreal mass-market international brand), Revlon, Faces Canada, Colorbar, and Elle 18. On the international premium-import side, the alternatives include MAC, NARS, Charlotte Tilbury, Anastasia Beverly Hills, and Huda Beauty, all of which are sold via Nykaa Luxe, Sephora India, and Tira. FAE Beauty's differentiation lies in the founder-led inclusive positioning anchored in the 74-percent statistical insight on Indian skin tones, the 24-shade Lip Whip range with the irreverent shade names that signal the brand voice, the unedited product imagery as an authenticity statement, the Shark Tank India Season 4 visibility through the Aman Gupta and Namita Thapar funding, and the FY24-25 first profitable year as a founder-credibility marker.

Coupon Not Working: Troubleshooting

Codes occasionally fail to apply at the FAE Beauty checkout. Walk through this checklist before assuming the code is dead.

• Check the cart minimum. Most FAE Beauty codes require a cart value of Rs 299 to Rs 5,000 depending on the code. Add one more line item if you are just under the threshold.
• Confirm the category eligibility. Welcome codes target the full catalogue but some category-specific codes apply only to selected ranges. The coupon card details the scope.
• Verify the user eligibility. Welcome codes work only for first-time buyers on the registered account. A repeat buyer trying a welcome code will hit a usage block.
• Confirm the expiry window. Codes carry expiry dates. The coupon card flags expiring-soon codes with an orange tag.
• Check payment method restrictions. Prepaid order discounts require UPI, net banking, or card payment. COD orders will not trigger the prepaid stack.
• Refresh the page or restart the cart. Sometimes the cart session times out. Refreshing or clearing the cart and rebuilding it can reset the eligibility check.
• Look for a bank offer overlap. Bank instant discount offers occasionally conflict with sitewide percentage codes. Try the bank offer or the coupon code separately to see which path gives the deeper effective discount.
• Reach FAE Beauty support. If the code is listed as verified but consistently fails, contact FAE Beauty customer support through the site chat or email with the screenshot. Support typically responds within 24 hours on weekdays.

Verdict

Best for

FAE Beauty is the right pick for buyers looking for inclusive India D2C colour cosmetics designed for the brown-to-deep-brown Indian skin tone palette, for the buyer wanting the 24-shade Lip Whip 12H matte liquid lipstick range with the irreverent shade naming that signals brand voice, for the first-time D2C beauty buyer using the 15-percent welcome code to test the brand on a single Lip Whip shade, for the multi-shade buyer assembling the discovery cart through the FAEBAG storewide 10-percent stack, and for the buyer who values the unedited authentic product imagery and the Shark Tank India founder credibility marker.

Be careful if

Opened lipsticks, opened mascara, used sunscreens, and any product where the safety seal has been broken are not returnable for hygiene reasons, so first-time buyers should consider ordering the smaller Lip Whip starter shade or the bundle box discovery cart before committing to the full-size multi-shade order. The free shipping threshold of Rs 299 applies only on prepaid orders; COD orders carry the flat Rs 49 to Rs 99 handling fee. Bundle set codes typically do not stack with the FAEBAG storewide code; the buyer should run the math on which path lands the deeper effective discount.

Best saving move

The best saving move on the first FAE Beauty order is to pair the 15-percent first-purchase welcome code with the prepaid payment path to qualify the brand at the lowest entry price. On the repeat order, time the cart for the Diwali through Black Friday window (October to December) when the sitewide depth reaches 30 to 50 percent off, and stack the running sitewide code with the HDFC, ICICI, Axis, or SBI Card festive bank instant discount on prepaid orders for the deepest combined effective price on a multi-shade Lip Whip cart or a bundle box. For the eye-cosmetics-only cart, time the order for the up to 30-percent eye category code window.

Frequently Asked Questions

Are FAE Beauty coupons on GrabOn safe to apply at the checkout?

Yes. The codes listed on the FAE Beauty coupons page are sourced from official FAEBAG storewide, sitewide percentage, bundle set, first-purchase welcome, eye-cosmetics-category, and bank-tie-up campaigns published by the brand. Each code shows a verified or expiring tag. Codes are tested before listing and refreshed when a new sale window launches. Apply the code in the discount-code field on the cart summary screen on faebeauty.com before tapping the checkout button.

Who founded FAE Beauty and when did the brand launch?

FAE Beauty was launched in August 2019 by Karishma Kewalramani, a trained makeup artist with a Berkeley education and a prior management consulting career focused on the beauty category. The brand name is the contraction of Free and Equal, capturing the founding mission of building affordable inclusive cosmetics for all Indian skin tones, ages, genders, and identities. The brand pitched on Shark Tank India Season 4 and accepted Rs 1 crore for 1.5 percent equity from Aman Gupta and Namita Thapar at a Rs 66.67 crore valuation.

What is the FAE Beauty Lip Whip 12H Matte Liquid Lipstick range?

The Lip Whip is FAE Beauty's flagship 12-hour matte liquid lipstick line, sold across 24 shades that include Screw, Edge, Wet, Cherry, Cuff, Buns, Safeword, Nut, Stroke, Grind, Dare, Ride, Thirsty, Strap, Slip, Lucky, Tempt, Tease, Revenge, Toxic, Peg, Pump, Steamy, and Heated. The Lip Whip retails at Rs 650 list price with running discounted pricing at Rs 520 to Rs 585 across the brand's own site and the Nykaa marketplace. The product is marketed for the 12-hour matte wear claim on the Indian skin-tone undertone palette.

Does FAE Beauty deliver pan-India and what is the typical delivery timeline?

Yes. FAE Beauty ships to serviceable pin codes across India. Free shipping applies on prepaid orders above Rs 299 with a flat Rs 49 fee on orders below the threshold. Metros across Delhi NCR, Mumbai, Bengaluru, Hyderabad, Chennai, Pune, Kolkata, and Ahmedabad receive 2 to 4 business day standard delivery. Tier-2 cities receive 4 to 6 business day delivery. Remote pin codes receive 6 to 10 business day delivery. Order tracking is shared via SMS and email.

Are FAE Beauty products cruelty-free and do they use Indian skin-tone formulations?

Yes. FAE Beauty publishes the cruelty-free certification across the product range with vegan certification on selected SKUs and dermatologist-tested certification on the sunscreen and skincare-infused range. Products are formulated specifically for the Indian skin-tone undertone palette spanning the full brown-to-deep-brown spectrum, addressing the founding insight that 74 percent of Indian women fall outside the fair-skin shade design that historically dominated the cosmetics market. Shade swatches are shown on multiple Indian skin tones without lighting or Photoshop edits.

Where can I buy FAE Beauty products outside the brand's own site?

FAE Beauty products are sold via the brand's direct-to-consumer site at faebeauty.com plus marketplace listings on Nykaa (the broadest third-party catalogue), Amazon India, and selected modern trade beauty retail. Pricing on the brand's own site typically aligns with the Nykaa listing within a small variance window, and the brand's own coupons including the FAEBAG storewide code apply only on the direct site rather than the marketplace listings.

What is the FAE Beauty return policy and which products are not returnable?

FAE Beauty runs a 7-day returns window for unopened, unused, and saleable-condition products with the original packaging intact. Damaged-in-transit, wrong-product, or quality-issue items carry a no-questions-asked replacement at no additional cost. Opened lipsticks, opened mascara, used sunscreens, and any product where the safety seal has been broken are not returnable for hygiene reasons. Raise replacement requests via the customer support email with the order number and a photo of the issue.

Does FAE Beauty offer cash on delivery and what payment methods are accepted?

Yes. Cash on delivery is available on selected serviceable pin codes with a flat Rs 49 to Rs 99 COD handling fee. Online payment paths include Visa, MasterCard, RuPay credit and debit cards, UPI via Google Pay, PhonePe, Paytm, BHIM, net banking on 50-plus Indian banks, the Amazon Pay wallet, and selected wallet credits. Prepaid orders activate the extra 10-percent prepaid discount layer where the running sitewide code carries the prepaid stack benefit.

How To Use FAE Beauty Coupons On GrabOn?

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