{"id":38337,"date":"2024-12-24T10:39:09","date_gmt":"2024-12-24T05:09:09","guid":{"rendered":"https:\/\/www.grabon.in\/indulge\/?p=38337"},"modified":"2024-12-24T10:39:09","modified_gmt":"2024-12-24T05:09:09","slug":"facebook-users","status":"publish","type":"post","link":"https:\/\/www.grabon.in\/indulge\/tech\/facebook-users\/","title":{"rendered":"Facebook User Statistics: Demographics and Usage (2025)"},"content":{"rendered":"<p>Facebook remains one of the most influential platforms in the world, with 2.11 billion people logging in daily and 3.06 billion active monthly users.<\/p>\n<p>Its user base spans across countries, ages, and demographics. Did you know that India leads with 377 million users, or that the average visit lasts nearly 15 minutes?<\/p>\n<p>In this post, we\u2019ll break down key facts and trends about Facebook\u2019s users and their behaviour, giving you a clearer picture of its impact worldwide.<\/p>\n<h2><strong>Facebook Users: Top Picks<\/strong><\/h2>\n<ul>\n<li>Facebook has 2.11 billion daily active users and 3.06 billion monthly active users.<\/li>\n<li>51.2% of Facebook users are between 25 to 44.<\/li>\n<li>56.82% of Facebook users are male, while 43.2% are female.<\/li>\n<li>India is home to the largest number of Facebook users (377 million), while the United States has 196 million users.<\/li>\n<li>Facebook users spend 14 minutes and 55 seconds on each visit to the platform.<\/li>\n<\/ul>\n<h2><strong>Number of Facebook Daily Active Users<\/strong><\/h2>\n<p>As of the latest data, <strong>Facebook has 2.11 billion daily active users<\/strong> (DAUs), which accounts for 68.85% of its total monthly active users. This means that nearly seven in ten people who use Facebook each month log in daily, either on their mobile device or desktop.<\/p>\n<p>Globally, 39.07% of active internet users access Facebook daily, and 26.31% of the entire world\u2019s population engages with the platform each day.<\/p>\n<p><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-38338 size-full\" src=\"https:\/\/cdn.grabon.in\/gograbon\/indulge\/wp-content\/uploads\/Number-of-Facebook-DAUs.jpg\" alt=\"Number-of-Facebook-DAUs\" width=\"800\" height=\"392\" \/><\/p>\n<h3><strong>Number of Facebook Family Daily Active Users<\/strong><\/h3>\n<p>Meta, the parent company of Facebook does not officially release a separate count of Facebook users so we have to rely on the data about Facebook and its family platforms\u2019 total user count.<\/p>\n<p>Facebook and its family platform cumulatively have <strong>3.29 billion users <\/strong>as of<strong> Q3 2024<\/strong>, up by 0.6% from the previous quarter and 4.7% from the previous year.<\/p>\n<p>Meta defines a daily active person (DAP) as a registered and logged-in user of Facebook, Instagram, Messenger, and\/or WhatsApp (collectively, o &#8220;Family&#8221; of products) who visited at least one of these Family products through a mobile device application or using a web or mobile browser on a given day.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Time<\/strong><\/td>\n<td><strong>Facebook Family Daily Active Users<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Q3&#8217;22<\/td>\n<td>2.93 million<\/td>\n<\/tr>\n<tr>\n<td>Q4&#8217;22<\/td>\n<td>2.96 million<\/td>\n<\/tr>\n<tr>\n<td>Q3&#8217;23<\/td>\n<td>3.14 million<\/td>\n<\/tr>\n<tr>\n<td>Q4&#8217;23<\/td>\n<td>3.19 million<\/td>\n<\/tr>\n<tr>\n<td>Q1&#8217;24<\/td>\n<td>3.24 million<\/td>\n<\/tr>\n<tr>\n<td>Q2&#8217;24<\/td>\n<td>3.27 million<\/td>\n<\/tr>\n<tr>\n<td>Q3&#8217;24<\/td>\n<td>3.29 million<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-38344 size-full\" src=\"https:\/\/cdn.grabon.in\/gograbon\/indulge\/wp-content\/uploads\/Facebook-Family-Daily-Active-Users.jpg\" alt=\"Facebook-Family-Daily-Active-Users\" width=\"800\" height=\"428\" \/><\/p>\n<h2><strong>Facebook Monthly Active Users<\/strong><\/h2>\n<p>According to Meta&#8217;s latest investor report, Facebook now has 3.065 billion monthly active users.<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-38339 size-full\" src=\"https:\/\/cdn.grabon.in\/gograbon\/indulge\/wp-content\/uploads\/Number-of-Facebook-DAUs-1.jpg\" alt=\"Number-of-Facebook-DAUs-1\" width=\"800\" height=\"392\" \/><\/p>\n<p><strong>Here are some additional facts about Facebook\u2019s Monthly Active Users<\/strong><\/p>\n<ul>\n<li>Meta\u2019s suite of products, including Facebook, Instagram, WhatsApp, and Messenger, reaches 3.98 billion monthly active users (MAPs).<\/li>\n<li>WhatsApp has 2 billion monthly active users, with many users also engaging with other services within the Meta family.<\/li>\n<li>Instagram boasts over 2 billion monthly active users, and a significant portion of these users are likely also on other Meta platforms.<\/li>\n<li>Over the past year, the number of monthly active users for Meta\u2019s family of products has grown by 6.5%.<\/li>\n<li>Meta services are used by 73.7% of the world\u2019s active internet users each month.<\/li>\n<li>Nearly half of the global population, 49.63%, engages with Meta\u2019s platforms on a monthly basis.<\/li>\n<\/ul>\n<h2><strong>Facebook Users In Different Countries<\/strong><\/h2>\n<p>Most of Facebook\u2019s user base is from India. Rightly so, it is the country with the biggest population across social media and the world\u2019s second most populous country. Since Facebook was banned in China, India has become the leading nation for Facebook users.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Country<\/strong><\/td>\n<td><strong>Facebook Users<\/strong><\/td>\n<\/tr>\n<tr>\n<td>India<\/td>\n<td>377.0 million<\/td>\n<\/tr>\n<tr>\n<td>United States<\/td>\n<td>195.7 million<\/td>\n<\/tr>\n<tr>\n<td>Indonesia<\/td>\n<td>120.4 million<\/td>\n<\/tr>\n<tr>\n<td>Brazil<\/td>\n<td>112.9 million<\/td>\n<\/tr>\n<tr>\n<td>Mexico<\/td>\n<td>93.7 million<\/td>\n<\/tr>\n<tr>\n<td>Philippines<\/td>\n<td>89.6 million<\/td>\n<\/tr>\n<tr>\n<td>Vietnam<\/td>\n<td>75.6 million<\/td>\n<\/tr>\n<tr>\n<td>Bangladesh<\/td>\n<td>56.37 million<\/td>\n<\/tr>\n<tr>\n<td>Thailand<\/td>\n<td>51.6 million<\/td>\n<\/tr>\n<tr>\n<td>Pakistan<\/td>\n<td>47.3 million<\/td>\n<\/tr>\n<tr>\n<td>Egypt<\/td>\n<td>45.9 million<\/td>\n<\/tr>\n<tr>\n<td>Nigeria<\/td>\n<td>38.4 million<\/td>\n<\/tr>\n<tr>\n<td>United Kingdom<\/td>\n<td>39.35 million<\/td>\n<\/tr>\n<tr>\n<td>Colombia<\/td>\n<td>36.6 million<\/td>\n<\/tr>\n<tr>\n<td>Turkey<\/td>\n<td>35.5 million<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><strong>Facebook Users By Age<\/strong><\/h2>\n<p>Facebook\u2019s largest group of users is aged 25 to 34, accounting for 30.8% of the platform\u2019s audience. The next largest group is 18 to 24, making up 22.1%. Combined, these two age ranges represent over half (52.9%) of Facebook\u2019s total users.<\/p>\n<p>The 35 to 44 age group follows with 20.4%, while users aged 45 to 54 account for 12.3%. Older age groups are less active on Facebook, with 55 to 64-year-olds making up 8%, and those 65 and older representing just 6.4%.<\/p>\n<p>In terms of gender, the most prominent group is males aged 25 to 34, who make up 18.2% of all users. Male users aged 65 and above form the smallest segment at 3%.<\/p>\n<h3><strong>Facebook\u2019s Comparison with Other Platforms<\/strong><\/h3>\n<p>The majority of users on Instagram and Pinterest also fall between 18 and 34, similar to Facebook. However, TikTok has a younger audience, with 34.8% of its users aged 18 to 24, reflecting its popularity among Gen Z.<\/p>\n<h2><strong>Facebook Users By Gender<\/strong><\/h2>\n<p>56.8% of Facebook&#8217;s audience are male and 43.2% are female.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Gender<\/strong><\/td>\n<td><strong>Share of users<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Male<\/td>\n<td>56.8%<\/td>\n<\/tr>\n<tr>\n<td>Female<\/td>\n<td>43.2%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-38345 size-full\" src=\"https:\/\/cdn.grabon.in\/gograbon\/indulge\/wp-content\/uploads\/Gender-Split-of-Facebook-Users.jpg\" alt=\"Gender-Split-of-Facebook-Users\" width=\"932\" height=\"450\" \/><\/p>\n<p>the male audience dominates most age groups, particularly the 25 to 34 range, where they account for 18.2% of the platform&#8217;s total user base. On the other hand, female users have a relatively balanced presence across age groups, with a noticeable concentration in the 18 to 34 range, aligning closely with global social media trends.<\/p>\n<p>This suggests that while Facebook appeals broadly, male users in younger age brackets form a significant share of its core audience.<\/p>\n<h2><strong>Facebook Users By Device<\/strong><\/h2>\n<p>51.01% of Facebook visits are from desktops, while 48.99% come from mobile devices.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Device Type<\/strong><\/td>\n<td><strong>Share of users<\/strong><\/td>\n<\/tr>\n<tr>\n<td>Desktop<\/td>\n<td>51.01<\/td>\n<\/tr>\n<tr>\n<td>Mobile<\/td>\n<td>48.99%<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2><strong>Facebook Traffic Statistics<\/strong><\/h2>\n<p>Facebook.com is the world\u2019s third most visited website in the world as per Semrush. Let us take you through some of the insights that we gathered for the platform through the SEO tool.<\/p>\n<ul>\n<li>Facebook gets an average of 13 billion website visits in a month. As per the latest available data, Facebook.com was visited 12.7 billion times in November alone.<\/li>\n<li>An average Facebook visitor spends 14 minutes and 55 seconds on the platform while visiting 7.05 pages.<\/li>\n<li>Facebook.com\u2019s bounce rate is 48.4%<\/li>\n<li>81.49% of Facebook\u2019s traffic comes from direct sources.<\/li>\n<\/ul>\n<h2><strong>Facebook Marketplace Users<\/strong><\/h2>\n<p>Facebook Marketplace has 1.23 billion active users across 70 countries. This means that the world&#8217;s 15.18% population shop on Facebook&#8217;s marketplace.<\/p>\n<p>This also means that 40.13% of Facebook\u2019s monthly active users shop on its marketplace.<\/p>\n<h2><strong>Number of Facebook Employees<\/strong><\/h2>\n<p>According to Meta&#8217;s latest investor report, the company now has 67,317 full-time employees.<\/p>\n<table>\n<tbody>\n<tr>\n<td><strong>Year<\/strong><\/td>\n<td><strong>Number of employees<\/strong><\/td>\n<\/tr>\n<tr>\n<td>2015<\/td>\n<td>12,691<\/td>\n<\/tr>\n<tr>\n<td>2016<\/td>\n<td>17,048<\/td>\n<\/tr>\n<tr>\n<td>2017<\/td>\n<td>25,105<\/td>\n<\/tr>\n<tr>\n<td>2018<\/td>\n<td>35,587<\/td>\n<\/tr>\n<tr>\n<td>2019<\/td>\n<td>44,942<\/td>\n<\/tr>\n<tr>\n<td>2020<\/td>\n<td>58,604<\/td>\n<\/tr>\n<tr>\n<td>2021<\/td>\n<td>71,970<\/td>\n<\/tr>\n<tr>\n<td>2022<\/td>\n<td>86,482<\/td>\n<\/tr>\n<tr>\n<td>2023<\/td>\n<td>67,317<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>Sources of this post: <a href=\"https:\/\/investor.fb.com\/home\/default.aspx\" rel=\"nofollow\">Meta<\/a>, <a href=\"https:\/\/datareportal.com\/reports\/digital-2024-october-global-statshot\" rel=\"nofollow\">Data Reportal<\/a>, <a href=\"https:\/\/www.statista.com\/topics\/751\/facebook\/\" rel=\"nofollow\">Statista<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Facebook remains one of the most influential platforms in the world, with 2.11 billion people logging in daily and 3.06 billion active monthly users. Its user base spans across countries, ages, and demographics. Did you know that India leads with 377 million users, or that the average visit lasts nearly 15 minutes? In this post, [&hellip;]<\/p>\n","protected":false},"author":49,"featured_media":38346,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[8],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\r\n<title>Facebook User Statistics: Demographics and Usage (2025) - GrabOn<\/title>\r\n<meta name=\"description\" content=\"Facebook now has 3.06 monthly active users who spend nearly 15 minutes on the platform on every visit. 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